BALOGLU, Erkut; KUTANOGLU, Mehmet; KELES, Mustafa; BAS, Ufuk. The Impact of Proactive Communication on Client Behavior: A Field Experiment in the Turkish Banking Sector. The Eurasia Proceedings of Educational and Social Sciences, [S. l.], v. 43, p. 123–127, 2025. DOI: 10.55549/epess.931. Disponível em: https://epess.net/index.php/epess/article/view/931. Acesso em: 7 oct. 2025.